The below description is taken from LEGO.com.
Where Are My Pants? Guy
“Honey, where are my pants?”
The “Where Are My Pants?” Guy is the star of the #1 hit television show “Where Are My Pants?”, written, filmed, and broadcast by the Octan Studios subsidiary of President Business’s personal mega-corporation.
Every night, the citizens of Bricksburg tune in to watch the show and laugh at the crazy situations that this pantsless fellow finds himself in, and every morning, they all gather at their office water coolers to chat about their favorite moments from the latest episode. Little do they know that the show is slowly sapping their creativity and imagination – just like President Business wants!