The below description is taken from LEGO.com.
I can’t come inside now, Mom. I’m marching across the Antarctic ice!
The Penguin Boy loves to imagine himself living the life of a real penguin. Snug and warm inside his penguin costume, he waddles his way around his snowy backyard, picturing it as the endless ice of the South Pole. When he’s wearing his suit, he insists on eating nothing but fish…or at least things that are fish-shaped, like the special bologna sandwiches that his parents make.
For a special treat, the Penguin Boy likes to put on his ice skates and visit the skating rink, where he pretends that he’s swimming around beneath the sea and that all of the other skaters are underwater animals. He knows that there aren’t any polar bears in Antarctica, but he does stay away from anybody wearing a spotted coat – no smart penguin wants to go near a hungry leopard seal!